This post from Darin Persinger about Connect Realty being the self dubbed Real Estate 2.0 Company (I thought Redfin owns that trademark?)
After reading the post above I have no idea what makes them 2.0 except they use Zillow for valuation and Trulia for home search. To their defense I guess they are not officially out of BETA. I knew software could be beta but not a company as a whole.
Anyways if they truly are a tech focused virtual broker I would be interested to see what technologies they will use. I do believe 100% that it is a pointless waste of money for a real estate agent to have an office when all the technology exist to make your office virtual and maybe they have hit on the perfect package to make it happen on the brokerage level.
At first all I could think about their model is MLM, but I here that is also the KW way (thx Kevin). So the MLM model works but for how long? Maybe for a long time.
Found at Grow a Brain by Hanan Levin – Advise for Real Estate Agents
OK I’m done rambling.
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