The Future of the Real Estate Flyer?

Wow, it has been a busy past month and a half. Maybe not as busy as the X-Broker.

I’ve been building and pounding the streets promoting the new blog I’m running for Yorba Linda. Come over and take a look around and tell me what you think. It’s still a work in progress like every blog is :-).

So what got me motivated to post today? The new Esquire Magazine with the E-Ink Cover Page.

Could an E-Ink flyer be the Future of the Real Estate Flyer. The techy in me says yeah this would be cool. The over stimulated side of me says eeewww. I can see it now, instead of magazine rack or newspaper rack sitting static trying to entice me to pick up the latest issue now ALL the magazines and newspapers are flashing their stories tempting me to read. Well at least it worked this time. What did I do? I bought the copy of Esquire. I wonder if it will be entered into the Smithsonian as the first E-Ink periodical?

Can you image walking up to an open house and having a real estate agent handing you a flyer and it flashes through all the pictures of the house? How about finding something like this in the flyer box. Or on the flyer wall in the Broker’s office filled with flashing house flyers.

Since this technology is so new when it becomes cost effective I can see it being a flashy new toy/product to use but then eventually I can see it becoming annoying.

If I saw an E-Ink flyer about a house I would definitely pick up the flyer and I would remember the house.

Loren Nason
Your Local Tech


  1. Jeff Turner on September 11, 2008 at 10:45 pm

    Loren… I have to shake my head sometimes. Is this cool? Of course, and kudos to Esquire for being a pioneer. But if it were ubiquitous? Not so much.

  2. Jay on September 15, 2008 at 7:45 am

    good point, Jeff.


  3. Val Hall on November 12, 2008 at 2:46 pm


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